Brand Spotlight : Insights and Ratings

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Brand NameHabib Masala
CompanyHabib Oil Mills
CategoryFood & Beverages – Recipe & Spices
Marketnationwide
Rating Updated4th Aug 2025

Brand Audit Summary for Habib Masala.

A detailed consumer survey and expert audit reveal the following insights into the brand's performance:

Final Brand Story:

Quality: 84.5%

As per google reviews

Familiarity: 84.5%

Not as much familiar as other brands

Affordability: 84.5%

Prices are market competitive

Availability: 84.5%

Not available in all stores and cities

Trust: 84.5%

Customer Loyalty: 84.5%

Due to its unique taste

Brand Messaging: 84.5%

Sustainability: 95%

Innovation: 84.5%

Not as much innovative as other brands

Overall Score
A85.67%

Good

Quality

84.5

Somewhat Known

Familiarity

84.5

Fairly Priced

Affordability

84.5

Moderately Available

Availability

84.5

QUALITY Good 84.5%
FAMILIARITY Somewhat Known 84.5%
AFFORDABILITY Fairly Priced 84.5%
AVAILABILITY Moderately Available 84.5%
TRUST
Trusted
A
CUSTOMER
LOYALTY
High
A
BRAND
MESSAGING
Clear
A
SUSTAINABILITY
Actively Sustainable
A+
INNOVATION
Innovative
A

Expert Analysis